Ahrefs vs Semrush

Side-by-side comparison of Ahrefs and Semrush to help you choose the right tool.

Feature	Ahrefs	Semrush
Pricing	$99-$999/mo	$129.95-$499.95/mo
Rating	⭐ 4.8/5	⭐ 4.7/5
Categories	seo, content-marketing	seo, advertising, content-marketing
Site Explorer	✅	❌
Keywords Explorer	✅	❌
Content Explorer	✅	❌
Site Audit	✅	❌
Rank Tracker	✅	❌
Backlink analysis	✅	❌
Keyword research	❌	✅
Site audit	❌	✅
Position tracking	❌	✅
Competitive analysis	❌	✅
Content marketing	❌	✅
PPC tools	❌	✅

All-in-one SEO toolset for backlinks and research

Try Ahrefs →

All-in-one digital marketing and SEO platform

Try Semrush →